Entries by Jeff Klingberg

Is your website mobile-friendly?

If not, it needs to be — by April 21st. Why? Google will begin penalizing your mobile search rankings if your site isn’t mobile-friendly. Because 25% of all search queries are now on mobile devices, according to BIA/Kelsey, eMarketer estimates — in 2014 — 129.9 million US consumers used a mobile phone to search the […]

Business Life Transition Radio Show Interview

Jeff Klingberg discusses bringing ‘sexy’ back to U.S. manufacturing. On Monday, March 17th, Jeff Klingberg, President/CEO of Mountain Stream Group, was on the BLT — Business Life Transition radio show on the Blog Talk Radio network talking with Jan Mariano and Brian Basilico about how to bring ‘sexy’ back to manufacturing through science, technology, engineering and mathematics […]

Marketing is an investment in your company’s future success, but knowledge and closing the loop are needed to maximize its efficiency and effectiveness.

Lately, we’ve received a lot of inquiries from trade publication writers asking for tips and tricks on how businesses can cut their marketing budgets and eliminate waste. While I applaud these writers in their quest to more efficiently and effectively utilize a business’ marketing expenditures, the premise of their articles assumes that marketing is a […]

Design is communicating emotion from designer to customer. — Shiro Nakamura, Nissan design chief

Portfoilo Update: 315 Machine Design Logo

315 Machine Design is a start-up designer and builder of custom machinery. The logo combines elements related to the design and construction of a machine: gear, shaft, wrench and bolt. Since they are located in the United States and want to promote ‘Made in the USA’ machinery we used red, white and blue colors and […]

Fluid Power Fundamentals: More Educational Institutions Needed Now To Educate Workforce

The following article was first published in the December 2009 issue of the now defunct Today’s Fluid Power magazine. In our previous article we discussed the need to develop programs to teach engineering, and specifically fluid power principles, to children starting in kindergarten or pre-K to spark interest in the profession and the industry. We […]

Introducing Fluid Power to Younger Students Is One Way to Stave Off Extinction

This article was first published in the September 2009 issue of the now defunct Today’s Fluid Power magazine. Fluid power isn’t sexy. That’s the conclusion the international fluid power industry came to in 2007 as the reason why there is a shortage of people with fluid power skills influencing design decisions regarding which motion control […]